Etude House in Indonesia.
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Etude House is a South Korean beauty brand name owned by Amore Pasific Group. 'Etude' means ‘learning’ in French. The name is derived from Frederic Chopin's study of piano. Etude House has a logo to shop design which are quite interesting. Pink color dominates the interior design in each outlet.
Etude House successfully stole the attention of beauty enthusiasts and K-pop lovers. Several famous Korean artists have become Etude House brand ambassadors, such as Song Hye-Kyo, Jang Keun-suk, Go Ara, to Lee Min Ho and Park Shin-ye. Etude House also applies the concept of "cruelty free" to each of its products. No wonder if the products are also favorited environmentalists.
Etude House is presented in Indonesia with PT Interkos Jaya Bhakti as the main distributor. Etude House has opened its first outlet in Indonesia in 2008. Until now, Etude House has more than 30 outlets spread across major cities in Indonesia such as Jakarta, Bekasi, Surabaya, Yogyakarta, Semarang, Medan and others.
Etude House is committed to beautify women through attractive cosmetic products and friendly counseling. Etude House products have 4 basic concepts. They are best quality, reasonable price, beautiful design, and attractive color.
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